FEATURES



Writing a PR Speech

A PR speech may have different motives – it could be a Chairman’s speech at an AGM, it may announce a product launch, company restructuring,…




Avoid saying ‘No Comments’

Today, unless news is sensational or ‘spicy’, it does not attract TRPs. Conflict is exactly what makes news. If you watch the news in primetime,…




The Fulcrum Awards 2017 Announced

The Fulcrum Awards 2017 powered by the Promise Foundation and PRmoment.in is accepting entries for the second edition of the awards programme. The awards will…


Reach out to your TG

A vital part of PR is determining who your public is – that is, your Target Group (TG).  After all, PR is a targeted approach…