Digital marketing continues to evolve at breakneck pace. As emerging technologies reshape consumer experiences, they open new opportunities for businesses to engage and convert customers….
The dynamic and diverse landscape of India stretches well beyond what is captured in national news. Its rich mosaic of cultures, languages, and regional identities…
In the dynamic world of public relations, PR professionals are now confronted with a new challenge: the incisive nature of today’s ‘aware’ and more informed…
In a swiftly evolving landscape of corporate communication, technological advancements are reshaping the way organisations connect with their stakeholders. As we stand on the precipice…
There’s an interesting anecdote narrated by the late Bhagwan Dada (Bhagwan Abhaji Palav), who is considered to be Hindi Cinema’s first dancing superstar. During his…
In the realm of public relations (PR), women are finding an increasingly welcoming environment—one where they outnumber men. Over the years, the industry has not…
Gone are the days when Public Relations was associated with mere parties and enjoyment or a press release distribution function. Over the past few decades,…