While there are world-class PR and Creative Agencies in India, there was a need of a specialized agency that could provide end-to-end Internal Communication (IC) solutions to the Indian Corporates. Saima Sharif, having about two decades of Corporate Communication experience has recently announced launching her own start-up agency – Crimson Communicare LLP. As an Integrated Internal Communication Agency, Crimson can help formulate internal communication strategies in line with the organization’s business goals, create associated plans and deliver measurable results. The Agency has a pool of creative, design, content and digital experts to execute delivery of IC programs.
Furthermore, Crimson is fully equipped to integrate latest collaboration and internal communication channels like Mobile Apps and Enterprise Social Media platforms with the existing IT infrastructure of an organization.
“As an in-house Corporate Communication person, finding the right partner for any of our Internal Communication initiatives was a huge challenge. I realized that Indian Corporates need a dedicated Internal Communication Agency that can bring strategic experience, insights and best practices to the table, in addition to the ability to execute Internal Communication programs” says Saima, Director at Crimson Communicare. “We provide end-to-end solutions for all Internal Communication needs – from Measurement to Strategy to Ideation to Execution,” she adds.
Retaining highly skilled and trained manpower is critical for the success of any organization. Internal Communication plays a key role in having an informed, empowered and engaged workforce.
Saima has worked in Corporate Communications for nearly 20 years, managing internal and external communication for diverse industries – process, fertilizers, chemicals, durables, industrial and service sectors. She was earlier heading Corporate Communications at Chambal Fertilisers. She is also an Accredited Business Communicator (ABC) by International Association of Business Communicators – the global standard in strategic communication excellence. She is amongst the five ABCs in India and about 800 across the world.
Checkout CrimsonComms.com for further details.