When Walmart built a wall over Sachin Bansal’s exit & Flipkart flopped in communicating his bit
In the big hullaballoo over giant global retailer Walmart’s acquisition of home-grown Flipkart in India last week, most of the focus was on what it…
Internal communication
Role of Communication in Business Growth
There have been different schools of thought as far as the role of communication in businesses is concerned. While one set of people opine that…
Creativity, the soul of communication
If medium is the body, creativity is the soul of communication. As the ecosystems around us evolve, communication is becoming increasingly dynamic with the ‘How’…
Why is communication critical for a startup?
Communication is an aid used in everyday life, be it personal or business. Without good business communications, the internal and external structure of a company…
17 trends in PR to keep in mind in 2017
This column has been in the freezer for over two months. This was part of the original series of columns at the start of the…
Chief Communications Officer (CCO) – Story of ‘PILS’, ‘RISE’ and many ‘GAPS’
I know your first reaction might be that this headline does not make any sense… Or does it? Without further confusing you, let me request…