Sonia Huria, Author at Reputation Today

Articles by Sonia Huria

Views August 17, 2018

Brand 101: Build, Communicate and Sustain

The objective of marketing, in its basic sense, is to promote products or services with the aim to sustain and enhance brand equity. While on…

Views August 9, 2017

Creativity, the soul of communication

If medium is the body, creativity is the soul of communication. As the ecosystems around us evolve, communication is becoming increasingly dynamic with the ‘How’…