Views Archives - Page 93 of 114

Views August 3, 2018

The STAR Effect

You created this superb poster. It had all the important details you wanted to convey to your employees. You and your team felt that visually,…

Views August 2, 2018

The talent crunch in Public Relations

The evolution of PR as a business in India started in 1980’s however it evolved as a business model in 1990 when globalisation arrived in…

Views July 27, 2018

Communication in the midst of corporate scandals

In a complex world with trust deficit, some believe that public relations is 90% behaviour and 10% communication. Ray Jordan, Chief Communication Officer with Johnson…

Views July 20, 2018

The healing power of Dignity

What does dignity mean to you? This was a question that I asked a group of doctors and nurses at CanSupport, an NGO that provides…

Views July 12, 2018

The future belongs to problem-solvers

“What do you want to be when you grow up?” That’s one of the few questions I remember my uncles and aunts invariably asking me…

Views July 11, 2018

Public Relations and Corporate Communications – two sides of the same coin?

Coming from a pure Operations background, the world of Public Relations (PR) and Media seemed glitzy and glamorous from the outside. Whilst my core role…

Views July 5, 2018

Attributes for becoming a legendary Public Relations professional

Having been around the PR, Corporate Communications business for a while, I believe I have a good understanding of the personal characteristics that are commonly…

Views June 28, 2018

The power of One

I remember joining in the thunderous applause by the theater audience and celebrating the awesome impact of a dialogue while watching a blockbuster hit movie….

Views June 21, 2018

PR strategy – the right and the wrong

Most of the PR professionals in developing countries like India go wrong at times in formulating the communication strategy for their Brands. Their strategies are…