Prolific author and employee engagement coach David Zinger says that “Employee engagement is the art and science of engaging people in authentic and recognised connections…
The Public Relations and communications business is evolving and evolving at a faster pace than most others, owing to the ‘e-world’ that has made information…
Dear Communication Consultant Welcome to an exciting journey of being part of the Communications’ Business. It’s a fun roller coaster ride. I write this open…
The Public Relations business is in line for a serious Artificial Intelligence (AI) upgrade. Leveraging AI into Public Relations is the next big thing on the block….
With the increasing advent of digital and the decreasing space available to Public Relations professionals for earned media, this is a question that is bound…
The influence of the phrase Humare Zamaane Mein has been part of many conversations amongst our peer groups, families, news debates, pitch presentations and discussions etc. In…
Public relations is a fast-moving business. Our practice is characterised by constant change and there’s a persistent need to upskill and stay ahead of emerging…
Nearly half the Indian population will own a smartphone by 2018, according to the latest figures from industry analysts, Zenith. The commercial and societal opportunities…