crisis

Views April 11, 2017

Going Social on Crisis

The pen is mightier than the sword, goes an old adage. But in today’s social media age, the smartphone clearly makes the cut. Be it…

Features January 17, 2017

Handling Celebrity PR

Celebrities live life in the spotlight. We are constantly exposed to problems, scandals, crises that they face, which are invariably brought into the public eye….

Views April 19, 2016

You can’t kill a story!

Crisis communication is about getting facts right, setting the record straight. Crisis comes uninvited! And it happens when you least expect! In fact, even the…