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Business Communication

POSTED BY: Subbarayan Ganesh 02 September 2026

Businesses are booming in India USA and other countries, and communication is becoming essential to run it effectively.  We have telephone telex mobiles FAX and Video conference and others, and we use internet also for some business purposes.  Business communication is essential to make sales marketing and employee or other deals effectively in marketplace. Business communication is making greater inroads into businesses and in modern days development tin India.

Technology has developed faster and it is found in all nations despite different ideologies.  It is making things easier to do business and it is developing faster.  Personal communication as emails are also n use and greater use has been done as never before.

Business communication is becoming more personal as direct mail uses personal names and addresses now.  Readers Digest used to send direct mail to individual homes in order to win subscriptions Modern day businesses use communication tools to promote business sales marketing and other cash winning efforts/

Business communication uses communication media also as video conferencing and other techniques to promote business.  It avoids travels from India to different continents for business and you can speak to business over videoconferencing and conclude deals.  Hotline phone existing between Russia and America is used for important phone calls and to avoid conflicts on many issues.  China also uses information technology to promote businesses and to promote trade deals with other countries.

Business correspondence is used widely and in offices communication is carried using letters and Fax phones and other business communication tools. Telex telephones are also used to carry out communication effectively Middle East countries also have good business communication tools and American technology, and personnel are in force in such countries.

Business communication tools and technologies have changed, and new media have come into force.  Developments in business communication technologies have made business leaders to use these more often.  Ambani’s Jio network is also in mobile phone business and is doing good work.  VSNL is named Tata phones, and it is also in telecom business more effectively.

Oral communication is used in meetings and in Organisations oral communication is widely used.  Meetings conferences are organised Microphones and lap top computers are used in businesses to get across points of view and discussions in many ways.

Business correspondence memos and other office tools are in use in many ways in organisations Offices in India mostly use business correspondence and other techniques to carry out business effectively Newsletters and house magazines are used as PR tools to carry out informing organisations achievements to public.  Government banks also carry out Business communication as well as public sector organisations also Now a days due to PM Modis move to modernize and develop India many new digital tools have come into place as well as banks especially government ones use online business transactions also

Business communication is developing faster, and new technologies are getting into place Voice mail Video conferencing and many other modern technologies have come into place and are being put to use in many ways in public sector government and private sector institutions in India and other places

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Subbarayan Ganesh

S Ganesh academically worked in China Oman Ethiopia and Nigeria and worked in communication in state and central governments. He has widely traveled and studied and worked abroad as well.

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