The Influence Now Communication Conclave is part of our annual series of conclaves where we foster conversations around relevant topics and get communication leaders to voice their opinion and share a perspective. The previous editions have been held offline. This time we are organising an online edition.
The focus is on the Future of Influencer Campaigns, the influencer-brand engagement ecosystem, types of influencers and how to engage with the among others. The format is five panels comprising young leaders where they bring their ideas to the fore. To register click here
| Thursday 5th May 2022 – Online | 2:00 pm – 6:00 pm IST |
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2.15 pm – 2.55 pm – Panel Discussion 1 – Where is the influencer market & where is it going? |
| ABHILASHA PADHY– 80dB Communications; AMIT SHARMA – Havells; RAKSCHIT BHARDWAJ – Kaizzen Communications; REEGAL RANJAN MANTOO – Value 360 Communications; SHOEBAHMED SHAIKH – Ideosphere Consulting | Moderated by AJIT PAI – Adfactors PR |
3:00 pm – 3:40 pm – Panel Discussion 2 – Future of influencer campaigns – what can brands do to make the most of their influencer communities |
| HIMANSHU RAJ – Pristyn Care; PRABHAKARAN B – Avian WE; SHIVALIKA MALIK – PepsiCo; SHIVARAM LAKSHMINARAYAN – Genesis BCW; TARUNJEET RATTAN – Nucleus PR | Moderated by SUNANDA RAO-ERDEM – Seraphim Communications |
3:45 pm – 4.25 pm – Panel Discussion 3 – What’s wrong with the current influencer-brand engagement ecosystem & what can we do to nurture it? |
| INDU SHARMA – Schneider; JUMANA VADNAGARWALA – Kalolwala Associates; RADHIKA NIHALANI – Think-Ink Communications; TINA MANSHUKHANI GARG – Pink Lemonade; TUSHAR BAJAJ – MSL | Moderated by LOVINA GUJRAL – Candour Communications |
4:30 pm – 5.10 pm – Panel Discussion 4 – Nano – micro – macro – what kind of influencer works for your brand? |
| ARCHANA ARORA – ANTS Digital; HARINI KUCKNOOR SOMANNA – TVS Motor; JASRITA DHIR – Antara Senior Care; MANAN SHAH – Truecaller; NAINA AGGARWAL AHUJA – Talking Point Communications | Moderated by PRADEEP WADHWA – Kritical Edge |
5.15 pm – 5.55 pm – Panel Discussion 5 – Authentic vs Perfect – where’s the trade-off? |
| AMRIT RAJ – Zetwerk Manufacturing; HARJOT DHAWAN – First Partners; MALVIKA SINHA – Ruder Finn; MICHELLE FRANCIS – Godrej; RISHI SETH – Evoc Communications | Moderated by GARIMA SHARMA – Archetype |
* All panelist names appear in alphabetical order | For any questions or concerns, please send an email to team at reputationtoday dot in