Interviews November 20,2020
RT: How does Purpose stand out in comparison to corporate responsibility? KS: So often, CSR or ERG can be seen as box-ticking exercises or bolt-ons without true alignment to a business strategy or a...
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RT: You run the Museum of Public Relations in New York city, which is very unique. What led...
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RT: What are the key trends that are changing the game in the PR business? RM: I could...
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RT: You have a challenging job working on some of the greatest brands and ensuring they stay relevant....
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RT: “The world must find a new balance between production and protection”. How are you achieving this balance...
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RT: You set up APCO Worldwide 36 years ago. What milestones do you see the company achieving in...
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RT: You lead global reputation and corporate positioning of the Yum! Brands portfolio of restaurant brands. How has...
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RT: What does it take to be the driver of reputation at one of the most iconic technology...
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RT: You have worked across multiple countries in Europe and in diverse sectors ranging from tobacco, technology, logistics,...
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RT: You have been at the forefront of change communications following the merger of Wabtec and GE Transportation...
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RT: You have had a long innings in the world’s two leading firms spanning two decades in leadership...
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RT: You steer Mars’ ambitious sustainability objectives to make the company’s operations ‘sustainable in a generation.’ How do...
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RT: You succeeded Dave Senay as FleishmanHillard’s president and chief executive officer in 2015. How did you take...
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