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Purpose Recreated at PRovoke

“In an age of brand clutter, how do you remain relevant?”, these are my opening words for learning workshops I conduct. I strongly believe we…



The Marketing ‘Jenga’

There is a great underlying power in a ‘promise’. Marketing and Advertising in its essence boils down to a promise that we make and how…




FEAR

Fear is such an uncomfortable topic; it took me time to get to it. Why is that so? Because we are so full of fears,…