Views September 24,2026
In April 2012, Amith Prabhu was in Chicago attending PR events while Goafest was happening back in India. He tweeted: “Don’t we Indian PR professionals need our own Goafest?” I had attended Goafest with Amith too,...
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Empathy sounds easy but is difficult to implement, but in 2026 this word is a key word, it’s...
September 21,2026READ MORE
“Embrace the transformative strength of positive thinking to shape your outlook on life and propel you towards success. Your mindset...
September 07,2026READ MORE
Transformation is a core strategy to continuously improve what you deliver and remain being the best in class....
August 31,2026READ MORE
By Trupti Vasudev Chin up, people! There’s sweet relief for your climate anxiety, plenty...
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There’s no denying that a social entrepreneur has a hundred battles to fight, every...
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Brand equity, brand loyalty, brand affinity, there are many constructs used by marketers to...
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Everyone, everywhere says that a sustainable lifestyle is important to them. We have all...
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We are gearing towards the 13th edition of the PRAXIS India Weekend. It promises to be a memorable experience for over 550 professionals who...
READ MOREAnchor is an incredibly easy and engaging read, even for someone like me who isn’t an avid reader. Each story felt relatable yet deeply...
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Small chances rarely feel compelling, but recognising them can help us make better decisions, learn faster, and spot opportunity Rukhmini stared at the proposal...
READ MORE7. Virality as a Reputation Multiplier: When One Clip Becomes a Crisis The defining change in India’s reputation environment is not the emergence of...
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5. The CEO Is the Brand: Executive Reputation as Enterprise Value Perhaps the most significant shift for practitioners is the extent to which corporate...
READ MORE3. Governance Failures Are Now the Central Reputational Risk Corporate reputation has always been influenced by governance, but in today’s environment governance failures rarely...
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