Finding your own sound
“Sometimes it takes a long time to sound like yourself” Miles Davis. Building a brand that stands out...
June 11,2024 READ MORE
LeftBrain RightBrain
Data mining my feelings
Suppressing the bad feelings and not getting too excited about the good ones seemed to be a good...
June 04,2024 READ MORE
To ask or not to ask?
To ask or not to ask? that is the question. I am not sure if it is a...
May 28,2024 READ MORE
Gearing up for graduation
A line from the book ‘the covenant of water’ by Abraham Verghese helped me better understand a fleeting...
May 21,2024 READ MORE
Don’t miss the woods for the trees
“Don’t miss the woods for the trees” is an oft-repeated phrase used to remind us that we should...
May 14,2024 READ MORE
Does your PR campaign pass the IT Act?
A good public relations campaign makes the audience introspect, think and act. It makes you look inside yourself and...
May 07,2024 READ MORE
See It To Be It
“If you can’t see it, it’s hard to be it” was a line that came up a few...
April 30,2024 READ MORE
Say yes and surprise yourself
I was asked to make a presentation on a topic that I felt I did not have adequate...
April 23,2024 READ MORE
Collaboration is a different currency
In the last 25 years of consultancy life, in different ways and at different times, the same conversation...
April 16,2024 READ MORE
Inner Movement Metrics. Can IMM replace AVE?
From likes and shares, to share of voice and the dreaded AVE (Advertising Value Equivalent), the PR industry...
April 09,2024 READ MORE
The Ping-Pong Effect
I had gone to Mumbai for a workshop last week. After lunch in our office cafeteria, as I...
April 02,2024 READ MORE
“I appreciate you…” Appreciative Inquiry (AI) that works wonders
Appreciative Inquiry is a phrase I heard last week, that seemed to be worthy of further enquiry. Before...
March 26,2024 READ MORE