Views September 02,2019
So I happened to attend a gathering of associates in Delhi, recently. Let me explain the term ‘associates’. If you work in public relations or corporate communication, you know them better as stringers or...
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Authored articles traditionally, have been about motherhood statements. They present a ’30,000-feet view’ also called thought leadership, a...
August 26,2019 READ MORE
So I have a friend who has covered the crime beat for a decade. From singing old songs...
August 20,2019 READ MORE
I was recently speaking with the India communication head of a global NBFC looking to hire a PR...
August 12,2019 READ MORE
My first article for this series, dealing with the challenge and solution of deadlines and the stress caused...
August 07,2019 READ MORE
As corporate communication professionals, we live our lives by deadlines. A 7:30 am deadline for ablutions, 8:30 am...
July 29,2019 READ MORE