Difference between Fame, Stardom and Legacy
Being a PR professional, I want to highlight a few key points on the idea of fame, stardom...
April 12,2023 READ MORE
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Embracing ChatGPT: Navigating and Leveraging AI and ChatGPT
March 2023 was perhaps the most significant month for AI in its history, in terms of updates on...
April 11,2023 READ MORE
The Company We Keep – Insights into Indian Corporate Culture
How does one describe culture? The definition of culture according to the Oxford Dictionary is “The ideas, customs,...
April 06,2023 READ MORE
India Inc. building a compounding Reputation Quotient
Did you know, 87% of C-Suite executives rated reputation risk as more important than other strategic business risks...
April 06,2023 READ MORE
ChatGPT is a lazy Man-Friday, certainly not a Jeeves!
Being passionate about disruptions, I am always in pursuit of innovations that amplify and accentuate human capabilities. When...
April 06,2023 READ MORE
Circle of Legacy Building
The theory states that Legacy is an earned virtue of pride, acceptance, reputation, influence and respect built over...
April 06,2023 READ MORE
Regional Language PR in India
Regional language public relations is the practice of communicating with the public through the use of the local...
April 05,2023 READ MORE
From Probing to Promotion – Four Catalysts to Manifestation of a Story
Consumers buy with Emotion and Justify with logic, apart from the daily need of bread & butter. In...
April 05,2023 READ MORE
Learn from the past to define the future
The legacy of the PR world is adorned with many stellar campaigns. They each have stimulated a positive...
March 30,2023 READ MORE
Leveraging Sustainability Storytelling To Build Reputation, Crisis Resilience, and Winning Perceptions
Navigating today’s ever-changing business world is no small feat, and maintaining your brand’s reputation, crisis management, and public...
March 30,2023 READ MORE
The Power of Silence in Crisis Management
Crisis management can be daunting, but taking a moment to pause and reflect can help you protect your...
March 28,2023 READ MORE
The craziest month in AI
The day is 24 March, 2023. More has happened in the last 10 days in the world of...
March 24,2023 READ MORE