Entrepreneurs as Thought Leaders
As a startup founder or a budding entrepreneur, one is donning multiple hats as he/she tries to build...
October 17,2019 READ MORE
Zesty Life
Be the leader who inspires
Imagine two senior leaders, X and Y in an organisation, both hardworking and with similar years of experience,...
October 10,2019 READ MORE
Leaders in a startup – It’s a different ball game
Leadership is a topic that has been much talked about. There are quite a number of articles that...
October 03,2019 READ MORE
For brands, it is about communication that leads to conversations!
We are living in the times of information overload. Digital media and the internet have ensured that we...
September 25,2019 READ MORE
Building a Brand with Influencers
We live in times of fierce competition amongst brands, all eyeing for the few seconds of customers’ attention....
September 19,2019 READ MORE
Learn, unlearn and relearn- the new success mantra!
It was in the summer of 2015 that I first encountered this phrase in a candid chat with...
September 12,2019 READ MORE
Crisis communications in the digital era
‘Crisis communications’ is a term that is not alien to any Communications professional. You can love it, you...
September 05,2019 READ MORE
Communicating well in VUCA world
We are living in interesting times -with Alexa hearing all our conversations, robots taking up a lot of...
August 29,2019 READ MORE
How a good public relations campaign can give startups an edge
Public relations is one of the emerging tools of marketing and a very powerful one. Companies spend millions...
August 22,2019 READ MORE
Women can be better leaders and the reasons are aplenty!
Are women better leaders? Do they have innate skill set to lead and influence individuals? Can they really...
August 14,2019 READ MORE
Stay cool & build a successful team: What can we learn from the captains of international cricket
The ICC Cricket World Cup 2019 just ended with an ‘edge of the seat’ thriller and I thought...
August 08,2019 READ MORE
How leadership style changed in the millennial world!
Millennials are known to be impatient, experimental lot. They have their priorities clearly defined. They prefer travelling and...
August 01,2019 READ MORE