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First Partners marks a decade with leadership changes

POSTED BY: ReputationToday 15 July 2026

First Partners has announced key leadership updates as it marks 10 years since its inception in 2016. As part of the transition, Atul Ahluwalia will move into the role of Non-Executive Chairman, while Dilip Yadav has been named Vice Chairman & Chief Executive Officer and Santanu Gogoi has been named Managing Director of the firm.

Commenting on the milestone and leadership transition, Atul Ahluwalia, Non-Executive Chairman, First Partners, said, “First Partners was built on a simple but powerful belief — that communications must go beyond visibility and create real business impact. As the firm completes 10 years, this is the right moment to institutionalise the next phase of leadership. Dilip and Santanu have been central to the firm’s journey from day one, and I am confident that under their leadership First Partners will continue to strengthen its position as a premier communications consulting firm in India.”

Dilip Yadav, Vice Chairman & CEO, First Partners, said: “The first decade of First Partners has been about building credibility, trust and a differentiated consulting model. The next decade will be about scaling that model with sharper focus, deeper specialisation and stronger impact for clients. We will continue to build on our strengths in corporate reputation, advocacy, public policy communication and high-stakes strategic counsel, while investing in content, research, digital and integrated communication capabilities.”

Santanu Gogoi, Managing Director, First Partners, said: “Our next phase is focused on building a stronger, more resilient First Partners. My focus will be on driving sustainable growth, nurturing exceptional talent, deepening client partnerships, strengthening operational capabilities, and fostering a culture of ownership and collaboration that enables long-term success.”

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