Views December 14,2018
Crisis in a corporate can erupt any time and it usually arrives without any warning. One should not press the panic button but instead act rapidly to douse the fire in a systematic manner....
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Most seasoned PR professionals take great pride in listing the crises they have managed. More often than not...
July 30,2018 READ MORE
At least three major brands are facing unique Public Relations challenges in India this year. These are ICICI,...
July 03,2018 READ MORE
Last many years of expertise in managing communications for corporate houses has taught me how significant an appropriate...
February 28,2018 READ MORE
Last month, India’s low-cost airline IndiGo landed itself in the middle of a Public Relations disaster, which dented...
December 12,2017 READ MORE
One cannot save a boat once it begins to sink. RMS Titanic, a ship that was known as...
November 15,2017 READ MORE
During a crisis, PR consultancies may often be asked to stop or alter a story. The long held...
April 21,2017 READ MORE
The pen is mightier than the sword, goes an old adage. But in today’s social media age, the...
April 11,2017 READ MORE
I should have flown with someone else, or gone by car, ’cause United breaks guitars Musician Dave Carroll...
February 24,2017 READ MORE