Articles by Udit Joshi

The Internet will aggressively continue to conspire our lives as consumers and communicators. In the new internet economy, the consumer decision-making process involves digital media…

The smart maths professor in Boston, the buoyant painter in Athens, the sharp banker in Sydney and the savvy Indian who’s reading this article all…

The cost of explaining a concept, an idea, a technology or a product for effective consumer adoption is its ‘cost of communication’. To be honest,…

In less than 30 years, Technology for the masses evolved from a newspaper to a tweet. The dependence and control of information, communication, and messaging…

When a cryptocurrency is Mooning, it means its price is skyrocketing or going to the Moon, which is theoretically a 100 percent increase of the…

Remember Neo from Matrix? Or Jake Sully meandering about the ‘flying mountains’ of Pandora in Avatar? You are soon going to do all that and…

In the dozen years of my career, I encountered my sweetest moment of pure-play PR last year – tiny in form, but momentous in scale….

As an optimist we believe that 2020 is the year of PR 2.0. With the catalyst of the digital, it is time that Public Relations…

When the going gets tough, the tough need a radical change. With hundreds of webinars, video calls, Zoom conferences, live chats on different platforms; the…