Six elements of modern Public Relations you need to know in 2021
Communication is a continuous process which keeps evolving with the emerging technologies. A vital part of communication, Public...
January 13,2021 READ MORE
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Stirred and shaken, changed and not broken
When written in Chinese, the word crisis is composed of two characters — one represents danger, and the...
January 06,2021 READ MORE
2021 – Converting a crisis into communications opportunity, with empathy
It has been over nine months since the Covid crisis hit us. The economy is at an all-time...
January 06,2021 READ MORE
The positives in 2020
The year 2020 was one of the most terrible years in the history of mankind. But still, this...
January 06,2021 READ MORE
From Leap Year to Hope Year
Communication is everything that we do. The communication of declaration of the pandemic by the WHO has shaken...
December 23,2020 READ MORE
SPECTRA – An indulgence like golf and great food!
The first thing that caught my attention about SPECTRA was the ‘Leader board’, partly because my competitive spirit...
December 23,2020 READ MORE
PR trends that will create evolution in the community in 2021
2020 has been a year of contemplation and adjustments for everyone across the length & breadth of the...
December 17,2020 READ MORE
Get ready for 2021: AI, Video and Social are big bets ahead
Phew, what a year! That’s the least we can say about 2020. With a pandemic, widespread disruptions in...
December 16,2020 READ MORE
Enhancing brand equity through effective ORM
The ongoing pandemic has disrupted industries worldwide and the importance of maintaining a seamless brand reputation online cannot...
December 16,2020 READ MORE
Hope, Positivity and Optimism
Humankind is in the throes of a pandemic that has changed the world as we know it –...
December 14,2020 READ MORE
Voices in Public Relations
The allure of Public Relations has been attracting the attention of varied experts including, academicians, marketers, authors, and...
December 10,2020 READ MORE
A journey of learning
‘What they don’t teach you at Harvard’ will give you over 4,61,00,000 search results in 0.67 seconds on Google whereas...
December 10,2020 READ MORE