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Prithvi Shaw is the new cricketing kid who launched himself with a century on debut. Some of the brands (for example MRF & Protinex) have…

Trust is earned or built when actions match words. But, the secret to a successful and lasting business is not just about earning trust. It’s…

PRAXIS, in its 7th edition now, is one the largest and most significant summit for the Corporate Communications and Public Relations professionals, not only in…

I remember as a child, I always wondered if I would turn out good enough to give the world something to talk about. Now, I…

The five key notes for communication are objective, target, content, media and balance. So let us understand what makes these key pointers effective with respect…

Many big, small and medium size consultancies would have come across inquiries related to one-time PR activities also termed as “Projects”. Many such clients while…