The Shift in Cinema PR in India – From Traditional Campaigns to OTT-Driven Strategies
Entertainment industry—can’t do justice in a short article, however, giving this a shot. The way films are marketed...
May 22,2025 READ MORE
Writer’s Vault
Power of Emotions in Marketing Narratives
Emotional storytelling has the power not only to capture attention but also to inspire action, deepen customer loyalty,...
May 15,2025 READ MORE
Unconscious Bias: Its Impact on Leadership and Organisational Culture
Abstract As an ICF accredited PCC, with my niche in Leadership & Communication, I had to go through...
May 08,2025 READ MORE
Transforming Communication – Why It Should Be Viewed as a Core Leadership Skill?
While I was thinking what to write for this week in my column, this topic came in strongly...
May 01,2025 READ MORE
The New Generation of Leadership in India – Observations
Doing my ICF accreditation as PCC in Leadership & Communication, I have been observing the emergence of a...
April 24,2025 READ MORE
Cracking the Complexity – 5 Strategic Imperatives for OOH Advertising in India
The India OOH Dilemma—High Visibility, Low Predictability Reading this article on BMC starts reworking its OOH policy, dead...
April 17,2025 READ MORE
Deep Coaching – Elevating Leadership Through Transformative Insights
Deep coaching emerges as an essential tool, enabling leaders to delve beyond surface-level strategies and foster genuine transformation. This...
April 10,2025 READ MORE
Is Everyone Coachable? Evaluating Coachability in Leadership
Being an ICF accredited PCC, I now even more deeply understand the critical role of coaching in enhancing...
April 03,2025 READ MORE
The New Generation of Young Leaders – Challenges and Opportunities
As we stand on the brink of a new era, it’s evident that a fresh wave of young...
March 27,2025 READ MORE
The Transformative Power of Self-Awareness in Leadership
In an age where effective leadership is paramount to organisational success, the concept of self-awareness emerges as a...
March 20,2025 READ MORE
The Future of Content Creators in India- Opportunities and Challenges Ahead
As India rapidly transforms into a digital powerhouse, the landscape for content creators is evolving at an unprecedented pace. With...
March 13,2025 READ MORE
Deeper Leadership Potential with NLP
As Tony Robbins says – “The quality of your life is determined by the quality of your communication—with...
March 06,2025 READ MORE