Articles by Vijay Shekhar


Let’s Uncomplicate and KISS

“Instruments that record, analyse, summarise, organise, debate and explain information which are illustrative, non-illustrative, hardbound, paperback, jacketed, non-jacketed with foreword, introduction, table of contents, index…


Coping with team and network issues

Customers facing ‘network issues’ with telecom companies is a known and everyday fact. It’s something that’s synonymous with even the biggest and best brands in…



The humor that keeps us going

In any contemporary study or research on the world’s most stressful jobs, a Public Relations (PR) professional’s job is sure to feature among the top…



New business is everyone’s business

Business development is and should be a key function for any corporate entity. It’s important to continuously generate clients and customers for the products and/or…