When the going gets tough, hold on to your PR Wala
I’m a person who strongly believes in the fact that nothing is permanent in this world. Therefore, this...
January 17,2018 READ MORE
Views
Can Journalists and PR professionals be friends?
This is a question that I have been asking and analysing for long now. I am a Public...
January 10,2018 READ MORE
Upcoming Trends in Public Relations in 2018
Public Relations is regarded as the cornerstone for individuals, companies and start-ups to establish their credibility in the...
January 10,2018 READ MORE
Has Donald Trump forever altered the Public Relations landscape?
In spite of the man dominating public attention with the ferocity of a shark that spots a dangling...
January 04,2018 READ MORE
Urban chaos – the need for constant communication
The midnight fire at an eatery in Kamala Mills compound on December 28 is a grim reminder of...
January 03,2018 READ MORE
Five Stories that gave Hope in 2017
As we end the year, there are many lists and recaps that we come across. But if you...
December 28,2017 READ MORE
The Secrets of ‘Pre-brand’; the Land that Marketing Forgot
Countless books have been written about the subject, there are MBAs who are dedicated to it, billion dollar...
December 27,2017 READ MORE
2018, dawn of a new era for Public Relations!
2017 is virtually in the rear view mirror now. It flew so fast (I guess we say this...
December 20,2017 READ MORE
How the millennial workforce is redefining contours of employee communication
Prolific author and employee engagement coach David Zinger says that “Employee engagement is the art and science of...
December 13,2017 READ MORE
Crystal Ball Gazing
The Public Relations and communications business is evolving and evolving at a faster pace than most others, owing...
December 08,2017 READ MORE
An open letter to those keen to enter the Communications Business
Dear Communication Consultant Welcome to an exciting journey of being part of the Communications’ Business. It’s a fun...
December 07,2017 READ MORE
Does AI play an important role in designing campaigns?
The Public Relations business is in line for a serious Artificial Intelligence (AI) upgrade. Leveraging AI into Public Relations is...
December 06,2017 READ MORE