Little Joys July 04,2018
The emergence of digital era and the evolution of internet, have dramatically revolutionised functioning across the industries. Naturally so, PR as a business has not remained untouched either. Statistics reveal that over the past...
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We, as Public Relations professionals, are often projected as the ones whose job is to magnify creative ideas...
June 27,2018 READ MORE
Having been the Communications Lead with a couple of prestigious hotel brands has been a roller coaster ride...
June 20,2018 READ MORE
In the present era, there is a huge noise in the market as there are several competitors competing...
June 08,2018 READ MORE
It is the year 2025, in a public relations firm. What do you see around you? The same...
June 08,2018 READ MORE
As a journalist, I hate when some people tell me that they can get stories done by doling...
April 28,2017 READ MORE
The communications business has grown leaps and bounds. For me, public relations refers to the ability of an...
April 20,2017 READ MORE
A PR speech may have different motives – it could be a Chairman’s speech at an AGM, it...
April 19,2017 READ MORE
In my close to fifteen years in Public Relations I have met tens and hundreds of fellow professionals....
April 10,2017 READ MORE
In simple terms feminism is the advocacy of women’s rights on the grounds of equality of the sexes....
March 27,2017 READ MORE
According to the economic survey 2015-2016, released by the Government, which was tabled by Finance Minister, Arun Jaitley,...
January 11,2017 READ MORE
A New Year means resolutions. What we observe year after year after year is that the new year...
January 05,2017 READ MORE
Every year we see this in action – when national pride gets to be top-of-mind for brands. There’s...
August 17,2016 READ MORE