Views December 16,2019
I stumbled upon a story recently about a virtual Instagram influencer by Essence Cosmetics. Her name is Kenna and she is computer generated. She has freckles like a human being of that age or...
READ MORE
4-mins read
Jonah Peretti, founder, and CEO of BuzzFeed, once said, “creating content people love to share is the key...
December 02,2019 READ MORE
Last week The International Communications Consultancy Organisation (ICCO), the global voice of the public relations and communications community,...
November 18,2019 READ MORE
As Delhi got submerged into the smog post-Diwali season, I came across this article by Nandita Iyer on...
November 11,2019 READ MORE
“Never mistake the power of influence.” — Jim Rohn A few days ago, I came across this article...
October 21,2019 READ MORE
In our day-to-day lives, we often get so busy in our work that often we stop living our...
October 07,2019 READ MORE
I happened to speak at the eighth edition of PRAXIS in Goa last weekend (thanks again to Team...
September 30,2019 READ MORE
Recently, an unusual challenge was making rounds on social media. Known as the ‘Don’t have a bookmark challenge’,...
September 24,2019 READ MORE
Last week, our honorable FM gave a statement which went viral. The meme making machinery, which exists to...
September 16,2019 READ MORE
Around six years ago, I started working as a PR professional. It has been a great journey and...
September 02,2019 READ MORE
While scrolling through my twitter feed, I came across a thread on millennials. Much talked about and much...
August 26,2019 READ MORE
I read this quote some time ago and it has stayed with me since then. As the name...
August 12,2019 READ MORE
It often amazes me the kind of work we do in PR. From being the one who is...
August 05,2019 READ MORE