Are we ready for the 10x concept in PR profession?
I happened to speak at the eighth edition of PRAXIS in Goa last weekend (thanks again to Team...
September 30,2019 READ MORE
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Eight reasons to be at #PRAXIS8
While there are many reasons to attend PRAXIS, one of the largest residential PR and Corporate Communications professionals...
September 25,2019 READ MORE
10 PR lessons from a Managing Director
Bhaskar Bhat, Managing Director at Titan Company retires this week after a 34-year-long innings studded with milestones. As he...
September 24,2019 READ MORE
Growing up under the shadow of a brand
September 9th is an important date which resonates with one brand – Amul. Seven years ago, its founder...
September 24,2019 READ MORE
‘Don’t have a bookmark’: A social media campaign that created a divide amongst industries
Recently, an unusual challenge was making rounds on social media. Known as the ‘Don’t have a bookmark challenge’,...
September 24,2019 READ MORE
Human endocrine system, popping pills and Indian spirituality
Now that we understand the significance of sitting in silence at a place connected to ourselves, listening to...
September 19,2019 READ MORE
Education – Text to Environment
From – Life is to run and fight it out, To – Life is to be experienced and...
September 19,2019 READ MORE
Travel Diaries: Learning from my trips across India
Who does not love to travel? Most of us do. When I was young my travels were primarily...
September 17,2019 READ MORE
Blaming millennials: Lessons from the statement by N. Sitharaman
Last week, our honorable FM gave a statement which went viral. The meme making machinery, which exists to...
September 16,2019 READ MORE
Boost your message
In an era of digital information overload, it is easy for the audience to miss important communications –...
September 13,2019 READ MORE
Crisis Communications
It is critical that organisations today realise that crisis management has two very strong aspects, operations and communication....
September 13,2019 READ MORE
Why SABERA?
Circa October 2005, CEO Helpage India, Mathew Cherian, through an interview on a popular FM channel with Simply...
September 13,2019 READ MORE