10 PR lessons from a Managing Director
Bhaskar Bhat, Managing Director at Titan Company retires this week after a 34-year-long innings studded with milestones. As he...
September 24,2019 READ MORE
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Growing up under the shadow of a brand
September 9th is an important date which resonates with one brand – Amul. Seven years ago, its founder...
September 24,2019 READ MORE
‘Don’t have a bookmark’: A social media campaign that created a divide amongst industries
Recently, an unusual challenge was making rounds on social media. Known as the ‘Don’t have a bookmark challenge’,...
September 24,2019 READ MORE
Human endocrine system, popping pills and Indian spirituality
Now that we understand the significance of sitting in silence at a place connected to ourselves, listening to...
September 19,2019 READ MORE
Education – Text to Environment
From – Life is to run and fight it out, To – Life is to be experienced and...
September 19,2019 READ MORE
Travel Diaries: Learning from my trips across India
Who does not love to travel? Most of us do. When I was young my travels were primarily...
September 17,2019 READ MORE
Blaming millennials: Lessons from the statement by N. Sitharaman
Last week, our honorable FM gave a statement which went viral. The meme making machinery, which exists to...
September 16,2019 READ MORE
Boost your message
In an era of digital information overload, it is easy for the audience to miss important communications –...
September 13,2019 READ MORE
Crisis Communications
It is critical that organisations today realise that crisis management has two very strong aspects, operations and communication....
September 13,2019 READ MORE
Why SABERA?
Circa October 2005, CEO Helpage India, Mathew Cherian, through an interview on a popular FM channel with Simply...
September 13,2019 READ MORE
Gearing up for PR of the future
PR professionals today require a broader range of skills – way more than press release writing, client management...
September 09,2019 READ MORE
How some reputed technology brands have leveraged PR very effectively?
The early 90’s saw the beginning of technology entering the Indian market. This was in various forms starting...
September 06,2019 READ MORE