Developing a PR Plan for the New Year
The New Year is a time for assessment, goal-setting and strategic planning; this goes for most businesses today....
December 28,2016 READ MORE
Public Relations
Catch Santa if you can!
It’s that time of the year when Xmas magic is stealing upon us. “#Are you ChristmasReady?” questioned an...
December 27,2016 READ MORE
Why the Super Night and time for a Privilege Card!
As we draw 2016 to a close, it is time to look back and celebrate another great year...
December 19,2016 READ MORE
The most critical ingredient in Public Relations
This week marks the mid-way point of the nine-month classroom training being imparted to the first batch of...
December 12,2016 READ MORE
Rebranding: The Role of PR
Rebranding is serious business. It goes without saying that the better a company engages its brand with consumers, the better...
December 06,2016 READ MORE
Six Tips for Successful Event PR
Every event can benefit from the use of an effective PR strategy. Public Relations can help you extend...
November 22,2016 READ MORE
Small Steps PR Communicators should take before the Year End
The year end is an important time for businesses across sectors and today, with more and more business...
November 16,2016 READ MORE
Why Creativity Matters in PR
There are rocks in the Aravalli Mountains which are among some of the oldest on earth. It’s difficult...
October 14,2016 READ MORE
Public Relations is 90% about Behaviour and 10% about Communications
This week is special for me. It is about meeting a young woman whose fan I became along...
September 05,2016 READ MORE
How to Increase Creativity in PR
In an industry where you’re constantly expected to ‘think outside of the box’, PR professionals are often encouraged...
August 26,2016 READ MORE
The Indian School of Communications and Reputation (SCoRe) has launched after months of planning
I spent three days last week doing something I have been wanting to do for a long time...
August 15,2016 READ MORE
What is the future of Reputation Management?
Every month I spend an hour at the office of a PR firm in one of the metro...
August 08,2016 READ MORE