The business leader as Storyteller
A story can ignite our imagination. It can motivate, inspire, change our pattern of thinking and, most importantly,...
September 06,2016 READ MORE
A story can ignite our imagination. It can motivate, inspire, change our pattern of thinking and, most importantly,...
September 06,2016 READ MORE
In an industry where you’re constantly expected to ‘think outside of the box’, PR professionals are often encouraged...
August 26,2016 READ MORE
Building a reputation is tough, and maintaining a good one is tougher. Recently, we have seen a Page...
August 23,2016 READ MORE
Sometimes to add new energy to something you may have to change, breathe new life into it. And,...
August 09,2016 READ MORE
The lure of storytelling came to mind, as I was flipping through art on a rainy afternoon. I...
July 14,2016 READ MORE
News – crisp, crackling news is around us every day. A case in point recently, is the announcement...
July 08,2016 READ MORE
The centre of all business is the push to grow. And, in order to grow your business, it’s...
July 06,2016 READ MORE
Recently I came across a magazine called ‘Total Film’ which had a section called ‘Spin Interview’, which had...
July 05,2016 READ MORE
It looks like if you have not been trolled, you don’t feature anywhere! “Trolling” has become part of...
June 17,2016 READ MORE
We have heard this statement often: Advertising is paid media, Public Relations is earned media. Even professionals get...
June 17,2016 READ MORE
Today, digital technologies have made it far easier for companies and start-ups to build a network for sharing...
June 08,2016 READ MORE
In the communications business, we have seen many corporate stories, good and bad, being played out in full...
May 26,2016 READ MORE