Features June 13,2017
It may not strike you immediately, but a letter to the editor can make a powerful impact in your PR plan. The letters-to-the-editor page, being the most-read section in almost every newspaper makes it...
READ MORE
4-mins read
A PR speech may have different motives – it could be a Chairman’s speech at an AGM, it...
April 19,2017 READ MORE
Time now for new beginnings … as India gets festive for New Year, country-wide. There was a string...
March 30,2017 READ MORE
Today, unless news is sensational or ‘spicy’, it does not attract TRPs. Conflict is exactly what makes news....
March 28,2017 READ MORE
Like any other type of relationship, the foundation of a successful client-PR consultancy relationship is based on trust,...
March 14,2017 READ MORE
We had everything revolving around Valentine; the frenzy and excitement, kicked off a week earlier. Incidentally, there is...
February 16,2017 READ MORE
What is essential in Public Relations is developing and maintaining a positive reputation for your clients with all...
January 31,2017 READ MORE
Employees can bring a brand’s storytelling alive! Whatever may be an employee’s designation, he or she plays a...
January 24,2017 READ MORE
As the cold spell keeps Dilli chill-bound, we were preoccupied with the cold, of course. We also turned...
January 19,2017 READ MORE
If your heart is set on taking up PR as your career, make sure you make the right...
January 10,2017 READ MORE
A New Year means resolutions. What we observe year after year after year is that the new year...
January 05,2017 READ MORE
As the year was drawing to a close, I noticed organisations going all out to engage employees and...
December 31,2016 READ MORE
It’s that time of the year when Xmas magic is stealing upon us. “#Are you ChristmasReady?” questioned an...
December 27,2016 READ MORE