The story of a unique firm and its first partners…
Less than three years ago there was a new kid on the block in Indian PR consulting. Two...
September 23,2019 READ MORE
Amith Prabhu
Clients looking at Middle India have no confusion when it comes to Fuzion
I came in face-to face contact with this man in his 20s when we first met in Chandigarh...
September 16,2019 READ MORE
Creating Value one client at a time…
When I returned from Chicago and began exploring avenues to create a social enterprise in early 2014, I...
September 09,2019 READ MORE
What goes into making of an INR 200 crore Public Relations behemoth!
There are some companies that you admire because they got acquired and there are some that you admire...
September 03,2019 READ MORE
A sneak peek into PRAXIS 2019
PRAXIS is little over a month away and the summit seems to be shaping well. A summit is...
August 27,2019 READ MORE
The MANGALORE way of doing Public Relations…
For a moment imagine these five famous men – politician George Fernandes, banker KV Kamath, businessman VG Siddhartha,...
August 26,2019 READ MORE
The Public Relations alphabet
I personally interviewed over 50 graduates for a spot at the School of Communications & Reputation in the...
August 12,2019 READ MORE
It takes a village to build the next generation of PR leaders
Last week was historic. I wrote a curtain raiser in my column on the 29th of July. I...
August 05,2019 READ MORE
We SCoRed big!
It’s a beautiful week. My eyes are moist as I write this. It’s about something I plunged into...
July 29,2019 READ MORE
#embee – a tribute to the Magnificent Boy that everyone loved and respected
In a day and age when there are very few youngsters in our daily life to look up...
July 22,2019 READ MORE
The #RTColumn Project to celebrate better writing and knowledge sharing
Content is at the core of Public Relations. I always explain the profession using four Cs and I...
July 15,2019 READ MORE
The consultant-client relationship is never easy
Last week I wrote about how there are a few difficult clients and they rarely get called out....
July 08,2019 READ MORE