Going green: the ‘environment’ way…
Just realised that half the year has rolled by…and the month of June ushered in World Environment Day...
June 08,2017 READ MORE
Just realised that half the year has rolled by…and the month of June ushered in World Environment Day...
June 08,2017 READ MORE
The message is ‘king’ in Public Relations. And, PR messaging depends on clear communication. Powerful messaging refines your...
June 07,2017 READ MORE
Suddenly it looks like there is no credibility gap whatsoever, as far as videos are concerned. And, brands...
June 01,2017 READ MORE
What sets a blog apart is the personal tone, providing a unique, personal way to communicate. And, what...
May 30,2017 READ MORE
Remember the Flipkart’s ad series that features ‘kids as adults’, which actually was a huge hit! This struck...
May 25,2017 READ MORE
Are we over-burdened with the taxing times? Are we getting caught up in the hurly-burly of the real...
May 19,2017 READ MORE
Look at Public Relations today – it is changing quickly. Anyone can be an influencer nowadays, especially with...
May 17,2017 READ MORE
When I logged on to my laptop, on May 1, Google had me engaged as the doodle immediately...
May 11,2017 READ MOREHave you ever experienced public criticism or a PR disaster? Business owners should always be prepared to deal...
May 09,2017 READ MORE
Communication is one area that business leaders should attach great importance to. When we generally talk about communication,...
May 04,2017 READ MORE
The environment today is replete with malls, e-retailers trying to grab our attention, as we are assailed with...
May 01,2017 READ MORE
Pitching a story to the media is no easy task. It involves a lot – it’s about building...
April 27,2017 READ MORE