Breaking free from old legacies, refining service!
The patriotic theme extended to a fitting finale, which peaked with the Beating Retreat ceremony on January 30....
February 02,2017 READ MORE
Shree Lahiri
The importance of good writing skills
What is essential in Public Relations is developing and maintaining a positive reputation for your clients with all...
January 31,2017 READ MORE
Feel patriotic … be Indian!
We have learnt, right from our school days, that the Republic Day marks important moments in Indian history....
January 27,2017 READ MORE
How to make your employees your brand ambassadors?
Employees can bring a brand’s storytelling alive! Whatever may be an employee’s designation, he or she plays a...
January 24,2017 READ MORE
Patriotism and festivities…all wrapped in controversies!
As the cold spell keeps Dilli chill-bound, we were preoccupied with the cold, of course. We also turned...
January 19,2017 READ MORE
Handling Celebrity PR
Celebrities live life in the spotlight. We are constantly exposed to problems, scandals, crises that they face, which...
January 17,2017 READ MORE
Re-imagining performance
Everytime when the New Year kicks off, we tend to review the year gone by and then plan...
January 13,2017 READ MORE
Going for that PR job?
If your heart is set on taking up PR as your career, make sure you make the right...
January 10,2017 READ MORE
What about your New Year resolutions?
A New Year means resolutions. What we observe year after year after year is that the new year...
January 05,2017 READ MORE
What’s the news peg?
For most PR professionals it is critical that they are familiar with certain journalism concepts – like news...
January 03,2017 READ MORE
Ushering in good times
As the year was drawing to a close, I noticed organisations going all out to engage employees and...
December 31,2016 READ MORE
Developing a PR Plan for the New Year
The New Year is a time for assessment, goal-setting and strategic planning; this goes for most businesses today....
December 28,2016 READ MORE