Taking PRide

We are all amid an unprecedented time. It’s especially tough for those in Public Relations because now is when the need for communications is heightened…

Dear Chief Communications Officer and Chief Marketing Officer, These are the toughest times of our lifetime ever. Things may get tougher in the future. We…

It was Tuesday, January 2nd and we were all back at work after taking some time off at the year-end. I had celebrated my Christmas…

In my first year at Genesis Bangalore I largely worked on Hutch, TESCO HSC and Landmark Group. Towards the end of the year we won…

The HLL office was in Whitefield and the corporate campus was called Brookfield. Going to the client office was a picnic. A car had to…

It is March 2020. The financial year will end in four weeks. On certain fronts things are not rosy. It’s time for appraisals in some…

After having spent over a year in Gurgaon, life in Bangalore seemed like a cake walk. Most of the action was on MG Road. There…

There are five things that stand out for me and I always remember when I think of my first year in my first proper job….

There are several firms today that offer a great start to freshers but back in the day there was only one firm that invested in…

We are often at crossroads to explain what Ethics is about. We are faced with the question on ethics perennially. To simplify this complex concept…