Articles by Kunal Gaurab

Brands and organisations have brought positive change and impacted the socio-economic, cultural and ecological index of our society by appropriating cause and activism around it….

TikTok allows its users to watch, create and share short-form mobile videos. The users can lip-sync, enact, dance or even just make videos capturing the…

Organisations and brands have to be more careful in appropriating, aligning, endorsing or acknowledging their patrons, well-wishers or friends, who are active in the public…