Articles by Jyotsna Nanda Dash

The year 2024 presents a complex landscape for communication professionals. Reputation, risk, and resilience are intertwined, demanding a strategic PR and communications approach to navigate…

The media landscape is a cacophony of content – news alerts, social media updates, blog posts, and press releases vying for a sliver of our…

While verbal communication is what most readily comes to mind when we think about interacting with others, nonverbal communication plays an equally important, and often…

India’s startup ecosystem pulsates with innovation. From hyperlocal delivery solutions to AI-powered healthcare, young entrepreneurs are revolutionising industries. But in this vibrant chaos, one crucial…

In a country as diverse as India, where the language changes every 4 kilometers as does the natural landscape and cultural heritage, brand building with…

India’s public policy landscape is undergoing a dynamic transformation. With a burgeoning economy, a young and tech-savvy population, and growing global influence, the country’s policy…

Public Relations plays a crucial role in shaping public perception and building trust for organisations in India. However, in a world of constant information flow,…

India is a kaleidoscope of cultures, religions, and landscapes and thrives on its very heterogeneity. However, this rich tapestry can also present challenges in fostering…

India’s financial technology (fintech) sector is experiencing phenomenal growth, revolutionising how citizens access and manage their finances. From mobile wallets to Insurtech (Insurtech is a…

Demands and scrutiny. That’s the daily reality of public relations (PR) professionals. They craft the image, manage crises, and safeguard the reputation of organisations. In…