Articles by Dr. Ankoor Dasguupta

“The most powerful person in the world is the storyteller.” — Steve Jobs In today’s fast-paced, data-driven world, effective leadership goes beyond strategy and execution….

In an era marked by rapid change, uncertainty, and complex challenges, the ability to tap into one’s best version as a leader is no longer…

In today’s rapidly evolving business landscape, self-awareness has become a critical trait for effective leadership. Leaders who understand their own personality traits and behavioural tendencies…

Leadership isn’t a destination; it’s an evolving journey that demands self-awareness, adaptability, and strategic foresight. In today’s fast-paced and complex business environment, the best leaders…

In today’s rapidly evolving business landscape, leadership requires more than just technical skills and strategic acumen. Emotional Intelligence (EI) has emerged as a critical factor…

In the high-pressure world of Public Relations (PR), effective collaboration within a team is not just a nice-to-have but a critical driver of success. The…

In an era where digital disruption and consumer empowerment redefine the marketing landscape, the question of what truly keeps marketing alive is more pertinent than…

In today’s competitive landscape, understanding the brain’s role in brand perception is pivotal for crafting compelling brand strategies. Neuroscience offers profound insights into how consumers…

Honesty is often hailed as a cardinal virtue, a cornerstone of personal integrity, and a foundational pillar in building trust within organisations. However, being entirely…

In my past 24 years of journey, I am grateful to have worked in multiple roles including cross-functional and leadership roles. Few things that have…