Articles by Geetika Bangia

Information flow in today’s digital age is ongoing, making companies vulnerable in handling crises. Therefore, organisations now have to be on the edge and more…

India’s journey from a predominantly agrarian economy to a burgeoning hub of innovation and entrepreneurship has not gone unnoticed. One key driver that has stood out for its undeniable…

In today’s fast-paced and interconnected world, the abundance of information has created a challenging environment for businesses and individuals aiming to build trust and uphold a…

In today’s interconnected and myriad world, the importance of diversity and inclusion in public relations (PR) and communication cannot be overstated. As a professional in…

Have you ever been entangled in a dilemma where truth, transparency, and business goals have stood face to face? Must have. This scenario is part…

We have often heard the adage, “Change is the only constant in life,” from Heraclitus, the famous Greek philosopher. This rings true in every aspect…

The significance of having a robust social media presence in today’s digital world is undeniable. If we go by the Statista report, approximately 64.4% of…