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news trading

Views March 29, 2017

Introducing the age of News Trading and the death of the ‘Market Maker’

In last month’s post, I raised the issue that brands can no longer assume to be the protagonist in editorial content; the priority has become…

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Recent Posts

Mango Trees, Musings, and the Mad World of PR: 2024 Reflections, 2025 Preview
PR 2025 – Balancing Strategy, Technology, and the Human Connection
Communications in the Age of Attention Deficits: The Three-Second Challenge
Christmas 2024 Marketing Trends- How Advertising Evolves to Capture the Spirit of the Season
Polyworking

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