Articles by Amitesh Banerjee

We have been trying to demystify and understand mindsets, so that we can comprehend our own mindset to start with and attempt to understand the…

Like the undiscovered forests in Africa, each one of us has been blessed with qualities that we know of and qualities that are unknown to…

Like your mindset sets the context of your behavior and reaction patterns, your body language communicates your mindset in ways you may not comprehend. It…

We often say “That person is smart”. “Now that’s a smart move”. We essentially admire smartness. What does being smart mean. How does a ‘smart…

There are people and then there are people… It is said that people who need people are the luckiest people in the world! The truth…

My grandfather gave me the best advice I have ever received. He said “Nurture every relationship you have and value them. Relationships are like gardens…

While we keep hurtling ahead with work and keep at it, timelines and deadlines are milestones in our road reminding us of how far our…

The last quarter of this financial year is here! The last two years have been a challenge for all of us with the Covid 19…

This column is called ‘Destination Mindset’. We know that as Communications practitioners in pursuit of mindshare, we study the mindsets of our target audience and…

The stress of modern living is a part of life and here to stay, things will continue to spiral out of control with the thirst…