Articles by Ashan Jayatilaka

Part 2: The Expectations Paradox “The challenge is not just fixing what’s wrong, but also managing employees who expect too much too quickly.” The counterpoint,…

Part 1: Through Her Eyes Employee retention has become a critical issue for organisations globally. Social media platforms like LinkedIn are flooded with posts about…

Let’s get one thing straight: success in communications doesn’t happen by accident. It’s the result of two unglamorous, unyielding but inevitable forces—purpose and discipline. Whether…

How are oxygen, a lighthouse, and a safety net alike? Each of them operates quietly in the background, unnoticed in calm moments but critical when…

Once upon a time, in the vast world of corporate communications, a band of storytellers came together, each with a unique gift. Some could craft…

A Tale of Two Worlds I once walked into a marketing department to pitch an interview and started speaking to their team. The eye-popping marketing…

As AI and digitalisation revolutionise the corporate landscape, one irreplaceable truth remains: the significance of the human touch – empathy, connection, and understanding. For Gen…