Articles by Pooja Trehan

At the recent TEDx speaker dinner, it was a privilege to meet some of the brilliant minds (goes without saying), across geographies. At first, the…

January 2024 kicked off with a glorious sporting calendar. Be it for Indian athletes playing at domestic leagues or for Indian viewers to catch the…

January 2024 and we begin with a topic that is often a stress point for both – organisations and professionals. For some reason this age-old…

An obvious statement, whether you think analytics or information. Probably a must-do captured every year in the trend stories, as well as the year-end summary…

As a communications professional, it’s the “new normal” for us to read and hear about yet another change in the industry (every morning). The plethora…

Did you miss out on picking this unique formula during the graduation days? Or could be something trending in smaller niche circles that never got…

For a communications professional, conversations around measurement are like a daily cup of coffee. We love it, are often crazy about it and behave like…

Movies have got us listening to every possible animal and alien – all of them had something to converse with humans. Interesting how we got…

In the past few weeks, its my mom telling us about all the new series or movies launched across various OTT platforms. And she is…

Mogambo. Gabbar Singh. Hannibal Lecter. Shakaal. Lord Voldemort. Dr. Dang. Kancha. Freddy Krueger. Raavan. Duryodhana. Names that we could easily resonate with, when thinking of…