Articles by Prasad Ramasubramanian

Forget the “ping” of another dull email—podcasts are shaking up the PR world. Move aside, traditional press releases. We’ve entered an era where your commute…

The landscape of corporate communications is rapidly evolving, and the traditional press release often feels like a relic from a bygone era. Imagine journalists, on…

Imagine this: you’re casually sipping your morning coffee, scrolling through your phone, when bam! Out of nowhere, a chatbot appears like a digital genie emerging…

In a world where even our toasters have opinions (trust me, I’ve heard them), it’s no wonder that voice search optimisation has become a hot…

In a swiftly evolving landscape of corporate communication, technological advancements are reshaping the way organisations connect with their stakeholders. As we stand on the precipice…