Shifting Sands
A few months ago, I wrote a post here called ‘Ready…or not?” In that piece, I made a...
April 22,2026
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Shifting Sands
It’s Patient Access Week, a long-standing annual tradition from the National Association of Healthcare Access Management to recognize...
April 08,2026
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Shifting Sands
It’s never a good idea to stay in one place. Do the same things the same way all...
March 25,2026
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Shifting Sands
Next week, I’m giving the first lecture at the THRIVE conference which convenes senior communications leaders from industry...
March 04,2026
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Shifting Sands
Changes in the world and in business have always impacted communications. We’ve managed to grow and thrive under...
February 19,2026
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Shifting Sands
I didn’t major in psychology at university, but I took many classes on different aspects of it and...
February 04,2026
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Shifting Sands
Last Friday evening, before the US marked Martin Luther King, Jr. Day on January 19 in remembrance of...
January 21,2026
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Shifting Sands
I love January. Always have. The prospect of a turned page to a new, fresh year never fails...
January 09,2026
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Shifting Sands
One of my sweet spots is readiness –market readiness, organizational-readiness, leadership-readiness, issues-readiness. Given these past twelve months of...
December 17,2025
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Shifting Sands
In my 30+ years working through a wide variety of opportunities and challenges in the healthcare space, one...
December 03,2025
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Shifting Sands
We’re now officially in the time of year when comms teams wherever you are – internal or agency—are...
November 19,2025
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Shifting Sands
As the sands of today’s business and cultural environment continue to shift, one thing remains certain: change is...
November 06,2025
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