From a traditional perspective, public relations can be seen as transactional. A need and a response. Marketing is getting ready to launch a new brand…
In his essay collection, Languages of Truth, Salman Rushdie proposed that there are “hinge moments” in history, when everything is in flux, and the future…
Many would agree today’s world is ‘business unusual.’ Communications must be savvy and agile. Humor can be a secret weapon. As a healthcare comms specialist,…
What do discovery, invention, ideas and even, civilisation have in common? The answer is curiosity – the desire (and the fire) to think about, imagine,…