Taking PRide June 11, 2018 A week of milestones and gratitude for the Trust As we embrace another summer with scattered showers, atleast in this part of the world (Gurgaon), I’m reminded that it is the middle of the…
Views March 15, 2017 Surviving the era of ‘post truth’ Well into 2017, one thing I can safely say about the year that we left behind is that it was nothing short of a ‘defining…
Features March 14, 2017 Tips for a flourishing client-PR firm relationship Like any other type of relationship, the foundation of a successful client-PR consultancy relationship is based on trust, transparency and commitment. Having a healthy working…
Views August 24, 2016 Importance of Trust in Communication Strategy For any business to be successful, it is necessary for it to build trust. The exchange made must yield a commensurate perceived value for all…
Taking PRide May 9, 2016 How to be more professional in one of the most exciting professions? I have always believed that to become smarter in life, hang out with people smarter than you. It takes a lot of perseverance to seek…