brand ambassadors Archives - Reputation Today

Scribe View February 13, 2018

Influencer worship is as bad as influencer bashing: Details matter

A blog post on the role of social media“influencers” in marketing by Elinor Cohen is apparently, in the words of senior journalist Vir Sanghvi taking…

Scribe View January 9, 2018

Owners & CEOs make great brand ambassadors, but they are double-edged swords

It is quite amusing to watch Tamil TV channels these days. Not one or two, but several companies/brands have chosen to bring on the CEO/owner…

Features May 4, 2017

Internal communication influences corporate culture

Communication is one area that business leaders should attach great importance to. When we generally talk about communication, we cannot help but touch upon the…