PR services – Trust between client & media
Historically we have seen that unlike other outsourced services, PR is very close to the heart of the top management and is closely monitored. There…
Historically we have seen that unlike other outsourced services, PR is very close to the heart of the top management and is closely monitored. There…
Many big, small and medium size consultancies would have come across inquiries related to one-time PR activities also termed as “Projects”. Many such clients while…
The evolution of PR as a business in India started in 1980’s however it evolved as a business model in 1990 when globalisation arrived in…
Having been around the PR, Corporate Communications business for a while, I believe I have a good understanding of the personal characteristics that are commonly…
With the advent of media options in the last 15 years in India, TV media has evolved considerably. My mention is about TV news which…
The traditional methods of campaigning are still ubiquitous in India with prospective political candidates going door-to-door distributing freebies, promising the well-being of people, extending courtesies,…
In my personal view, this is the primary reason so many countries around the world are getting frighteningly polarized. More so in this polarized world,…