As a first-time contributor to this magazine which I follow so eagerly, I feel compelled to highlight, right at the outset, that several disclaimers apply…
The corporate communications community is a close-knit one, and a substantial amount of our talent pool comes from the consultancy world. The business is also…
Coming from a pure Operations background, the world of Public Relations (PR) and Media seemed glitzy and glamorous from the outside. Whilst my core role…
Nearly half the Indian population will own a smartphone by 2018, according to the latest figures from industry analysts, Zenith. The commercial and societal opportunities…